• Student Patel Heer Dipen
  • Code UG180193
  • Faculty Design
  • Tutor/s Ruchi Mehta
  • TA Urvashi Gurubaxani

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Freakins is a denim brand who believes in a place where one can experiment, express and be themselves. A women-wear brand that strongly believes in being bold and out there. The primary goal of establishing a flagship store is to position Freakins as a one stop store for bold, up to date and economical statement denims for young women. The goal of the store is to offer a seamless and easy to find product: retail experience. Also, instill in the customers the confidence to carry their own bold personalities through the sense of styling and feel the freedom to experiment.