'PLAY - STORE' by Ariro - A Retail Experience for Kids

Designed as an ‘Experience-Store’ for Kids, Ariro Play-store is designed within shipping containers, where the kids can experience and try the products first before buying. The external linear geometry of the containers is distorted in the interiors with parametrically designed shells to create a unique spatial experience for the customers. The absence of order encapsulates the chaos embodied by the children and the remnants of order is brought in only by the products. The space resonates with the brand ideologies, where the concept of ‘Montessori’ education is imbibed into their products and in turn, the space.