• Student Vrinda Khandelwal
  • Code UBD21293
  • Faculty Design
  • Tutor/s Parimal Parmar
  • TA Gaurav Mewara


Applied Typography is a studio focusing on fonts which plays a very important role in product design as it shows the essence of the product. In this studio, we learned how to select an appropriate font for a product and how a font can be so powerful and impactful in any product. The project is to make an installation for the given context (FD) in such a way that the chosen font for the installation gives the essence of the context. This studio helped us to understand the crucial relationship between  typography and product.