- Student Patel Isha Vishal
- Code UG190596
- Faculty Design
- Tutor/s Ruchi Mehta
- TA Ronit Halsore
Straw was founded in 2019 by Sonam and Varun, who are passionate about design and fine craftsmanship inspired by various cultures and creative people. Straw has handcrafted handbags, home decor items, and jewelry. Straw believes that artisans, like creativity, have no boundaries, therefore it collaborates and curates products that celebrate design.
This is the first physical store for the brand and it is located in Dhan Mill, Delhi. Keeping in mind the target audience, the store reflects brand value in the spatial experience.
